T e a m D i g i M a r k e t i n g

Social Media Management

Drive Lucrative Results on the Right Channels

Is your social media not meeting your expectations? Today, social media is a “pay-to-play” field needing a solid plan, full dedication, and a clear budget. Besides organic reach, it’s tough to get your content seen by the right audience without spending on ads, whether it’s for a long-term campaign or a single sponsored post.

To boost your online presence, Team Digi Marketing integrates social media management into your overall marketing plan. Effective Facebook or Instagram management can turn followers into loyal customers. Our team’s successful campaigns for small businesses, enterprises, and franchises prove this approach works.

What Is Social Media Management?

Custom Strategies That Promote Stellar Customer Engagement

As social media changes, businesses stick to the main goals of each platform: connecting, communicating, and building a community. According to Sprout Social, 57% of consumers follow a brand’s social media page to discover new products or services. This means brands should focus on sharing content that fosters connection and encourages communication, while also building a community, rather than just posting promotions without considering their audience.

Introducing social media management. Also known as social media marketing management, this is a part of social media marketing (SMM) that focuses on creating, planning, and posting content on social networks. It includes regular reviews of social profiles and studying the audience to ensure the content is relevant.

At Team Digi Marketing, we manage our clients’ social media with a comprehensive approach. Our company blends organic and paid strategies to achieve the best and most profitable outcomes.

Integrated Processes for Maximum Impact

Social media marketing involves creating a seamless connection between your customers, your content, and your company. Just posting links to your content or website on social media isn’t enough if you want to see real results.

Besides knowing the definition of social media management, you should also understand its key processes. This will help you use social media marketing to gain an edge over competitors and strengthen your overall marketing strategy.

Here’s what your social media management plan should cover:

 

Strategy Creation: A guide that outlines your social media goals, steps to achieve them, a timeline, and ways to measure progress.

You can’t fully define social media management without mentioning strategy. It’s the blueprint that shows how you will manage your business’s social media. Key elements to think about include choosing the right platforms, identifying your audience, deciding on the content to create, setting key performance indicators (KPIs), and selecting social media management tools.

Inbound Engagement Monitoring: The act of replying to comments, questions, and interactions on social media content and profiles, and keeping the conversation going with followers.

Research shows that about two-thirds of consumers want to connect with brands. Therefore, it’s important to encourage two-way communication whenever possible. This applies to all your social media platforms, even when using Instagram management services or focusing on video content for TikTok.

Analytics Monitoring: Collecting and reviewing data to ensure goals are met.

Let data guide your business or franchise’s social media campaigns. Track key metrics on your preferred platforms, such as likes, shares, comments, impressions, and click-through rates for targeted ads.

Why Businesses Need Social Media Management

Online Solutions That Make Your Brand Stand Out

Business owners and marketers understand that social media plays a crucial role in any online plan. That’s why it’s often one of the first things they focus on when starting a new business or brand.

But once you start using social media for marketing, you realize there’s a lot to figure out. You have to do many things right to succeed on these platforms.

Just think about managing social media for a small business. You need to make a plan, share great content, talk to customers, interact with people, and maybe even pay for ads.

It’s like asking for its own special budget, tools, and a team of experts!

Balancing all these moving parts is what social media management is about.

Most businesses find it hard to handle Facebook or LinkedIn on their own. Managing YouTube or Pinterest is even more challenging and costly. Many businesses don’t have the time or resources for all of these platforms.

Enjoying the Benefits – Minus the Burden

It’s important for business owners and marketers to grasp the real work and expenses in social media marketing. But they should also know the amazing perks it can offer with the right plan. If you crave those perks without breaking the bank, think about how a social media management agency can be your perfect ally.

According to Rachel Czeszewski, Team Digi Marketing senior social media manager (paid), when social media management is brought in-house, it rarely gets the attention it deserves and the strategic input it needs to be successful.

Why miss out on boosting your brand, attracting potential customers, and increasing sales by going solo and not achieving your goals?

The Smart Choice Is To Invest in a Skilled Outsourced Team

Hiring a skilled social media team can bring big wins for your business. They’ve got the track record and know-how to launch the perfect social media campaigns tailored to your needs.

Numerous experts opt to use software and tools to accomplish their tasks. However, while the best social media management tools certainly help streamline your processes, Team Digi Marketing senior social media manager (organic), Alyssa Tear, said these don’t replace the need for an expert. Team Digi Marketing provides you with an experienced social media and content marketer who can align their efforts with your holistic marketing strategy and deliver content that speaks directly to your target audience, driving reach and engagement.

We’re a top-tier social media company dedicated to providing comprehensive social marketing services to businesses of all kinds.

The Smart Choice Is To Invest in a Skilled Outsourced Team

1. Your content fits perfectly with what your audience wants and likes.

2. You’re always there, ready to answer questions or keep chats going with your customers or fans.

3. Your social media spending is smartly planned and carefully handled.

4. Choose between free and paid social media management services based on what matters most to you.

5. You can tweak details while still keeping all your different marketing efforts working together smoothly.

The Smart Choice Is To Invest in a Skilled Outsourced Team

  • Team Digi Marketing provides complete plans for Facebook, Instagram, TikTok, and YouTube management. In fact, Team Digi Marketing provides a full suite of social media marketing and management services that company owners and marketers (no matter their niche) can believe in.

    Furthermore, we integrate our social media follower growth tactics into your email marketing campaigns for targeted reach and engagement. We connect your social media plan with your website strategy to drive more visitors and improve your sales. This means your social media efforts work hand in hand with your other marketing plans, and vice versa.

5-Star Social Media Management Strategies
You Can Rely On

Gain Exceptional Returns From Expert Organic and Paid Efforts

For over 15 years, clients across different industries have shown that Team Digi Marketing’s platform marketing strategies work. Our focus on delivering results has made us a top choice among social media management companies.

Our team of account managers, strategists, and specialists put their hearts into executing social media strategies for both big and small businesses. That’s why our results always exceed expectations.

Financial Company
Twitter Impressions: +74,500 monthly average

A finance company hired Team Digi Marketing to handle online advertising and social media efforts. Their goal was to connect with customers, explain their services, and showcase their brand. In just 10 months, our social media team achieved:

  • 2,000 new interactions each month on Facebook.
  • A steady growth of 30% more followers on Instagram every month.
  • A click-through rate on Facebook and Instagram that was 11.5% higher than average.
Manufacturing Company
Instagram Engagement: +180%
    • A company that makes and sells outdoor shades hired us to handle their social media. They wanted more people to follow them and interact with their posts. Since we teamed up:

      – More people saw their posts on Facebook, up by 78%.
      – In April 2020, they had the highest number of sales in a month since they started seven years ago.
      – On May 4, 2020, they made the most sales in a single day ever.

Restoration Company
Impressions: +188,598 month-over-month (MoM)

A restoration company picked Team Digi Marketing over other social media agencies to handle its Facebook ads. Here’s what happened in just one month on their social media manager website dashboard:

  1. More people clicked: Up by 82% compared to the previous month.
  2. Clicks cost less: 42.8% cheaper per click compared to the month before.
  3. More people clicked through: 22.4% increase in the click-through rate compared to the previous month.

Organic vs Paid Social: What’s the Difference?

Choose the Right Channels and Tactics That Work for You

When deciding between organic and paid social media, it’s crucial to understand the difference. Not every “social media management near me” agency that pops up in search results is skilled in both approaches. These strategies often complement each other in a marketing plan.

Let’s break down these tactics:

Organic Social: This involves using free tools on social platforms to increase brand awareness, share engaging content with your current audience, and interact with customer comments. Remember, creating captivating content can improve your visibility in search engine results.

Paid Social: This means paying for advertisements and sponsored posts on social media to target specific user demographics and expand your reach to a wider audience.

Additionally, our social media managers, Tear (handling organic) and Czeszewski (managing paid), have outlined the primary goals of social media marketing management based on each type.

Organic Social
  • check iconFor raising brand awareness
  •  
  • check iconFor creating a community on social media
  •  
  • check iconIdeal for audiences in the research phase of their buying cycle
  •  
  • check iconHelps you retain and maintain a relationship with existing customers
Paid Social
  • check iconFor sending users to your site
  •  
  • check iconFor driving leads to landing pages
  •  
  • check iconIdeal for audiences interested or deciding to purchase your product or service
  •  
  • check iconComplements other paid advertising options like search engine marketing (SEM) and Amazon marketing
  •  

Wondering whether to focus solely on organic reach or invest in paid promotion? It can be tough to reach social media users without spending some money. While organic efforts are valuable, even a small boosting budget can jumpstart your campaign. That’s why teaming up with professionals who handle both organic and paid strategies is smart.

At Team Digi Marketing, we’ve got experts in both organic and paid social media. We match clients with the right strategist for their needs, choose the best platforms for growth, analyze results, and adjust strategies based on data. Partnering with us means a more efficient and effective approach for your business in the long run.

Types of Social Media Management for Business Owners

A Trusted Partner for Companies of All Shapes and Sizes

Great social media teams can customize solutions for your niche, covering everything from Facebook and Instagram to YouTube and Twitter ads. At Team Digi Marketing, understanding your industry is key. It guides our research, helping us choose the best social platforms, strategies, and campaigns that match your goals.

While there might be a general idea of what social media management involves, each industry picks and chooses the parts that suit them best. Our social media management offering includes:

Our social media management offering includes:

In some instances, other digital marketing firms partner with us to propel their clients’ presence and engagement on the social web – they achieve this by using our white label social media management packages.

This is our unique social media management for agencies offering, which allows us to support digital marketers who are still building out their social management teams and service offering.

Social Media Platforms Team Digi Marketing Helps Manage

Reach Your Niche Market Audience With a Robust Social Presence

Different platforms call for different measures. We’re a top-notch team in the social media world, ready to tackle any challenge. With our wide range of experience, we’re here for anyone looking for help with Instagram or YouTube. But what sets us apart is how we bring everything together to get the best outcomes.

Facebook Management

With over 1 billion people using Facebook every day, it's a powerful tool for managing social media, whether you're running a small business or a big company. It's popular because it's affordable, lets you target specific audiences precisely, and encourages natural interaction with followers. Get the most out of these advantages by choosing our Facebook management services. We provide strategy advice, create content, keep an eye on comments and messages, and handle paid ads, and more.

Twitter Management

Engage in important talks with your audience, support causes your company cares about, and build a community on Twitter. This friendly platform helps you reach more people and show off your brand's character. Whether you run a big company or a small business, our Twitter experts can help you plan a strategy that works for you.

Instagram Management

Did you know? Out of the 1 billion people who use Instagram every month, around one-third have bought something they saw on the app! Want to boost your sales through social media? Let Team Digi Marketing take the reins. We're experts in Instagram management, specializing in making your content stand out. Whether it's eye-catching posts, engaging stories, or strategic ads, we've got you covered!

LinkedIn Management

Our team discovered that LinkedIn is perfect for B2B companies to connect with top executives and decision-makers. At Team Digi Marketing, we use LinkedIn's built-in tools to attract potential clients and generate leads. Our LinkedIn services are tailored to enhance your brand's credibility, showcase your expertise, stand out from competitors, and earn trust in the market.

YouTube Management

Everybody knows YouTube is a big hit, mainly because it always finds the right videos when you search. Your brand can join in on this trend by using smart SEO tricks on your channel. Our way of handling YouTube makes it easy for you - we figure out the best titles and descriptions for your videos, so you don't have to worry about it.

TikTok Management

Launching into the global spotlight with lightning speed, TikTok has become a sensation in the realm of social media, revolutionizing how small businesses manage their online presence. Embrace TikTok for Business tools tailored to engage and empower the younger audience, fostering genuine connections. Let our experts handle your social media content with their deep understanding of this influential platform.

Pinterest Advertising

Enhance your sales and make it easier for customers to buy when you showcase your online store's products on Pinterest. Team Digi Marketing stands out for their dedication in sharing and promoting your pins effectively. We also make sure to engage with your audience by responding to comments, questions, and feedback.

SEO Services

Team Digi Marketing Social Media Management Services

Trends and Tactics You Can Trust to Deliver Qualified Leads

Social Media Marketing

Social platforms help you connect with your desired audience quickly online. But doing it effectively to enhance your brand's presence and meet your business objectives is what we call social media marketing. Our services cover everything from understanding your market, planning strategies, engaging with customers, to managing campaigns on social media.

Social Media Advertising

Discover the social tactic that entices 63% of shoppers to engage: paid social ads! Join forces with Team Digi Marketing to capitalize on this profitable trend and craft a top-notch social media strategy. We pinpoint the platforms where your audience hangs out and design tailored ads to grab their attention. Our campaigns match your budget, transforming clicks into sales and optimizing your return on ad investment (ROAI).

Social Media Brand Management

Imagine managing social media without managing your brand. From handling Facebook to TikTok, Team Digi Marketing designs, runs, and tracks both natural and paid brand promotions across various platforms. Our tailored solutions help you build a strong brand presence, expand your audience, and boost sales and earnings.

Social Media Follower Growth

According to Forrester's findings, 80% of customers prefer connecting with brands through social media. To boost your reach and grow your online community, our sustainable growth strategy is your go-to solution. Count on us for managing your Facebook, Twitter, and Instagram accounts with a comprehensive approach, including social media invites, emails, and website follower buttons.

Social Media SEO

Direct traffic to your website or ensure your links get noticed on social media searches with effective social media optimization. Your personal social media manager ensures your links are shared across your profiles, boosting visibility and prolonging their impact. Social media management companies can assist you in maximizing the potential for search engines to index your natural posts when they align with user interests.

Website Design and Development

When you direct visitors from your social media to your website, make sure it's user-friendly and easy to explore. We not only handle your social accounts but also ensure your site follows the Americans with Disabilities Act (ADA), works well, and follows the best standards. Our team creates a website that adapts to different devices and prioritizes mobile users, all aimed at increasing your website's effectiveness in turning visitors into customers.

Video Production

Showcase videos on all your platforms to help customers grasp your product or service better. Videos boost your marketing efforts effectively, and our team handles everything from start to finish. While other YouTube agencies often outsource, we have experts who excel at creating, filming, editing, and perfecting ads, demos, explainers, event highlights, or testimonials.

Social Media Content Writing

Studies indicate that more than half of shoppers turn to social media for product research. Stand out with compelling posts made by our skilled Team Digi Marketing experts. We create captivating social media content that grabs your audience's attention and shapes their choices. Our organic posts attract interest and our paid content directs traffic and potential leads to your website.

Social Media Reputation Management

Create a strong brand image by keeping everyone happy, replying to reviews, and increasing your social media followers. Our solutions include online reputation management (ORM) to help shape how people see you online. Gain trust as we collect thumbs-up from your customers – an essential part of managing social media for any business.

What Is Social Media Management for Agencies
or White Label Social Media Management?

Create Top-Notch Content Tailored to Any Type of Follower

You’re probably familiar with most of the social media marketing services we’ve mentioned, but what about white label social management? Let’s break it down: It’s a service designed for smaller social media management firms or agencies with limited resources. Basically, it allows standalone marketing companies without in-house social media expertise to offer their clients social media management or marketing.

A digital marketing agency with its own social media team can now enhance its social marketing capabilities by teaming up with a trusted white label social media management company. This means any digital agency can help their clients shine on social media.

Our unique white label service offers partners these benefits:

– Support for digital marketers who are still building their social management teams and services.
– Strengthening their brand by keeping all client-facing materials branded with their name.
– The ability to compete as a full-fledged social media management agency, not just focusing on one platform like Facebook, LinkedIn, YouTube, or Instagram.
– Expanding their social media management business by offering organic posts and targeted social ads through a reliable white label social media management agency.

Why Choose Team Digi Marketingfor Your Social Media Management

Invest in Flexible Social Packages Customized To Meet Your Growth Goals

Increasing numbers of small-business owners are opting to work with specialists because handling social media is challenging. It demands careful focus and effort to become skilled at it. At Team Digi Marketing, we tailor our services to fit your needs, regardless of your industry, business size, or budget.

We strive to share the advantages of understanding every aspect of the process, drawing from our nearly twenty years of experience in social media marketing. Your quest for “social media management near me” ends here. Allow our analytics-driven experts to oversee and guide your social media profiles towards achieving your goals.

Here are a few perks you’ll experience:

Deliverable-Based Packages

At Team Digi Marketing, we handle everything from creating content to analyzing results for clients, whether they're big or small. Take Instagram, for example. If you hire us to manage your account, we'll create a tailored plan and deliver it on time. We always use top-notch tools and strategies to make sure we meet or even surpass your expectations.

Extensive Subject Matter Expertise

Connect with top-notch social media experts who perfectly align with your specific requirements. Our teams, adept in both paid and organic strategies, possess the exact skills needed to address all your demands. Whether you seek targeted ads on LinkedIn or authentic posts on Pinterest, we've got you covered. Our social media management services are customized for small enterprises, Fortune 500 firms, and franchise owners alike.

Dedicated Account Managers

Imagine Team Digi Marketing as an extra arm of your marketing squad, specifically handling your social media. When you sign up for our social media management service, you'll have a dedicated account manager guiding you every step of the way. Your account manager (AM) will be like your personal liaison, keeping you in the loop about your progress, whether you prefer a big picture overview or the nitty-gritty details.

Sharp Trendspotting

Feeling disappointed by the lackluster outcomes from previous social media teams? At our agency, we're not afraid of trying new approaches. We're always on the lookout for the latest trends and top-notch tools to boost your social media game.

Quality Over Quantity” Focus

Like any other part of online marketing, handling social media content is always changing and moving forward. The people who manage social media accounts need to stay adaptable, adjusting their plans and methods as needed. A big change we've made is focusing less on posting often and more on creating valuable content for our Facebook, Instagram, and Twitter accounts.

Semi-Monthly Reports

To get a clear view of how your campaign is doing, you'll receive reports halfway through the month and at the end of the month. Your Account Manager is there to help with any questions about our social media management options for franchises or big businesses. And, you can check your up-to-the-minute stats anytime using our special online client portal, Team Digi Marketing's social media management software.